Why Articles Are The Quickest Way To Get Customers to Buy

Everyone says article marketing is dead and gone, but that is not true. It has just changed formats. Now, more than ever, people appreciate and read good content. No matter how great a product is if there is nothing to describe it’s best features, what it does better than other products, and what customers who bought one think of it now I wouldn’t be interested in buying it, would you?

Articles or written content is one of the easiest ways to promote your website or product and generate traffic to increase your conversions. In the past, a majority of marketing was done through article directories, which got a bad reputation due to an excess of thin and low-quality content posted on them.


So how can this be a good method of marketing then?


People read more than they used to. Mobile devices make this possible because you can read blogs, articles, and social media posts from your desktop, tablet, or smartphone while standing in line at the bank, while waiting at your child’s school, and a host of other activities where you have a few minutes of time on your hands.


As a marketer or small business owner, you can write content on a subject related to your business or the product you sell and post it to your blog. Then you can use the social sharing buttons at the bottom of your post to share it to Facebook, Pinterest, Instagram, Twitter, Tumblr, and so on. You can also post it in groups you belong to or forums you hang out in. Post it in places where your target audience is likely to see it.



How does article writing boost traffic?


If you post your article on other sites don’t forget to link back to your website or product page. If the people who read your content are looking for that product or are just interested because of what you wrote they will follow your link and may make a purchase. And the best part of it all is that it does not cost you a dime. It’s 100% free traffic and this process can be duplicated many times over to create streams of free traffic.



It may seem like a waste of time writing articles but in the long run, you are building trust with your audience and those people will be more likely to buy from you when you have their trust. If they see you as an authority on the subject and you write interesting content they will keep coming back to see what you post next.





Try it and see how it works for you. If you are not very good at writing or don’t organize your thoughts well enough to write articles you can always hire a content writer to write your content for you.